Hello! Here are top advertising and media articles for July 21. Lucia Moses here, filling in for Lauren Johnson, who’s on a well-earned vacation. Sign up for this daily newsletter here.
In today’s edition: Where media startups VCs are placing their bets, Red Bull’s diversity deck, and how MAC Cosmetics is dealing as store foot traffic crashes.
Encantos cofounders Nuria Santamaria, Steven Wolfe Pereira, Susie Jaramillo, Carlos Hoyos
Encantos.
19 media startups that top VCs say are poised to take off in 2020, as the pandemic reshapes the industry
Read the full story here.
Red Bull global CEO Dietrich Mateschitz.
Marco Canoniero/LightRocket via Getty Images
Red Bull execs outlined plans to increase diversity efforts a month before being fired. Here’s their slide deck.
A YouTuber with 250,000 subscribers explains how much money she makes from her videos, which is more than her salary from her day job as a teacher (Business Insider)
Linkin Park’s Mike Shinoda on how he used Twitch to create a new album with fan input and how musicians can make money on the livestreaming platform (Business Insider)
Thanks for reading and see you tomorrow! Remember you can subscribe here.